Hitchhiker’s Guide to Email Marketing Part 1
As you are most aware email marketing can be a highly effective marketing strategy that consists of sending emails to visitors and customers, feeding…
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News
The State of Influencer Marketing
What is Influencer Marketing? Influencer marketing is a form of social media marketing involving key individuals that can affect potential buyers, affect global trends…
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PPC or SEO: Which is Best For Your Business?
It may seem like PPC and SEO are on opposing sides of search marketing, but their goal is the same; to gain more website…
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The Changing Landscape of Social Media Marketing
Social media marketing is changing. In the wake of the Facebook privacy scandal, GDPR and the general awareness of privacy, social media platforms are…
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How is Page Value in Google Analytics Used?
When viewing the All Pages report in Google Analytics, you may have noticed that alongside the Entrances, Bounce Rate and Exit % metrics, there…
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Why Search is the Future of Marketing
In today’s world, almost everything you need is at your fingertips. That goes for information, products and services. When I say at your fingertips,…
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Why Should Digital Marketers Hire Graduates?
With the graduation period already underway, thousands of graduates are actively looking for employment. There are numerous benefits to hiring graduates, especially in digital…
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Top 5 Facebook Changes in 2019
For better or worse, Facebook has been leading the social media charge for quite a while. It’s the dominant social network in terms of…
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Google Rule Changes On Robots.txt
On Tuesday the 2nd of July, Google announced that they will stop supporting three rules that can sometimes be found in a robots.txt file.…
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